About WSCS

Not a concept store — a context store.

A place where ideas, materials, and aesthetics come together.Where every object is part of a larger story, selected not by category but by meaning.

WSCS is the latest project from designer Ramdane Touhami.Named after an album by jazz legend Donald Byrd, the space pays tribute to rhythm, intuition, and layered expression — across design, music, scent, publishing, and movement.

Located in Paris’ 3rd arrondissement, WSCS brings together a global selection of objects and concepts. Some are created by Ramdane and his team. Others are things he admires, collects, or simply believes the world should see. Furniture. Books. Tools. Mountaineering gear. Typography.

Each item is here for a reason — not just to be sold, but to be seen, and to be part of an ongoing conversation. A platform of projects.

WSCS is not a single brand. It’s a platform.

Multiple projects live within it:

A Young Hiker — a curated outdoor space linking Tokyo and Paris through over 50 global brands. A new aesthetic of exploration, rooted in design and function. Die Drei Berge — the in-house label inspired by Alpine cultures, blending utility, narrative, and graphic precision.

The Radical Media Archive — a new foundation within WSCS.A foundation dedicated to collecting, preserving, and sharing the graphic memory of rebellion.It celebrates the visual languages of protest, counterculture, and utopia — from militant zines and underground newspapers to activist posters, manifestos, and radical books.Sourced and curated by Ramdane Touhami and Émile Shahidi, the archive gathers rare and often overlooked printed matter from the 1960s to the present — documents that fought for feminism, ecology, anti-colonialism, queer liberation, workers’ rights, and the right to imagine something else. This is not nostalgia.It is a way to keep visual dissent alive — and to give it space to speak again. The archive will unfold through exhibitions, publishing projects, and physical installations within WSCS.

Here, the store becomes a medium.A stage for objects, stories, and ideas that matter.

A place to consider what we create — and what we choose to carry. Words. Sounds. Colors. Shapes. And meaning.